Associação Cultural Videobrasil

On Saturday, December 5 from 10:30am to 7pm, the rhythm that rocked the 1990s will take Associação Cultural Videobrasil headquarters Galpão VB by storm: lambada. A big Brazilian music industry hit that has been linked to national identity since, lambada has a controversial background: its greatest hit plagiarized the traditional Bolivian song Llorando se fué. So says the Colombian artist Carlos Monroy in his piece Llorando Se Foi. O Museu da Lambada. In Memoriam de Francisco “Chico” Oliveira (2015), one of the projects commissioned by the 19^th Contemporary Art Festival Sesc_Videobrasil | Southern Panoramas. His installation, now showing at Galpão VB, links the emergence of lambada and Bolivian migration to Brazil and, according to the artist — a migrant himself —, “it revolves around the importance of Bolivian culture and migrant culture to Brazilian culture.” Issues like copyrights and Brazil’s detachment from Latin America are also present in the piece.

A workshop with Carlos Monroy, a special menu offered in partnership with Lanchonete.org, a screening of Yuri Amaral’s documentary The Best of Lambada (2013), and a DJ set will be featured on the penultimate day of the 19^th Contemporary Art Festival Sesc_Videobrasil, currently taking place at Sesc Pompeia and at Galpão VB.

This weekend only, Galpão VB will have extended opening hours on Sunday, December 6, the Festival’s closing date, from 11am to 5pm. Find out more about the program:

Lambada Day (Saturday, December 5) [JOIN THE EVENT ON FACEBOOK]

WARM-UP
At 10:30am, Monroy proposes an experience that evokes body-based memory and family-building elements in Lambada and the social body: the body of memory and dance experience. The workshop will prompt reflection on origin, cultural miscegenation and folklore construction, culminating with a dance practice. The event is 16 and older. Registration is free of charge and available at Sesc Pompeia’s Convivência area or at Galpão VB, with the exhibition’s mediators, or via email (portfolio@zebra5.com.br).

TASTE IT
For the action ?Mu’kunza?, opening at 1:30pm, Lanchonete.org invited the artist Thiago Correia Gonçalves to work in partnership with Carlos Monroy. The menu will be served until the event closes (7pm), featuring juices and mucunzá (also known as mungunzá, munguzá,or, in South-Southeast Brazil, as canjica), a typical African-based dish from Northeast Brazil, in a version made with Bolivian corn. The “videojuiceinstallation,” a projection on big juice jugs, reuses fruit destined for disposal, dealing with the city’s relationship with agricultural production, and looking to build productive ties with Galpão VB’s surroundings, including the nearby produce market CEAGESP.From 4pm, fruit and vodka drinks will be served. Payment in cash only, but prices are banana-cheap!

FYI (FOR YOUR INFORMATION)
At 3pm, Yuri Amaral’s film The Best of Lambada will be shown in a special session at Galpão VB exhibition area. It explores lambada in interviews with the style’s protagonists and by recreating the visual universe of this media phenomenon: its music videos publicized the imagery created by France’s Olivier Lorsac, the creator of the group Kaoma. By producing new music videos for lambada hits, the documentary unveils the style’s imagery and appropriates its elements, evoking the viewer’s emotional memory. The film is interspersed with statements from Kaoma vocalist Loalwa Braz and dancers from the city of Porto Seguro who travelled the world before returning to their hometown as the lambada boom subsided.

SHAKE IT UP
From 4pm, at Galpão VB, Carlos Monroy will play a DJ set conceived during his research that led to the creation of La Lambateca. A part of the creative process for the piece commissioned by the 19^th Festival, La Lambateca was the artist’s workspace at Oficina Cultural Oswald de Andrade, in Bom Retiro, a neighborhood that received numerous Bolivian migrants to São Paulo. La Lambateca visitors were prompted to share recollections, photographs, videos and objects relating to the influence of lambada in their personal backgrounds. Active on social media, La Lambateca regularly features national and international lambada or lambada-influenced hits. As part of the Lambada Museum, a collection of 100-plus vinyls can be perused and played by visitors, who get access to a turntable during the 19^th Festival.
 

Videobrasil’s institutional store and Comedoro Café will be open on December 5 and 6 (Saturday and Sunday) at Galpão VB. The store offers the full collection of books, magazines and documentaries produced by Videobrasil in partnership with Edições Sesc São Paulo, as well as titles by the publishers Cobogó and Cosac Naify. Comedoro Café , which is managed by Comedoro Restaurant, serves snacks, juices, desserts and coffee throughout the day.

Closing day of the 19^th Contemporary Art Festival Sesc_Videobrasil | Southern Panoramas
Sunday, December 6, 2015, 10 am to 7pm
Sesc Pompeia | Rua Clélia, 93 – São Paulo, Brazil (Southern Panoramas | Guest Artists and Southern Panoramas | Selected Works exhibitions)
Sunday, December 6, 2015, 11am to 5pm
Galpão VB | Avenida Imperatriz Leopoldina, 1150 – São Paulo, Brazil (Southern Panoramas | Commissioned Projects exhibition)
www.19festival.com

Lambada Day at Galpão VB
Saturday, December 5, 2015, 10:30am to 7pm
Galpão VB | Avenida Imperatriz Leopoldina, 1150 – São Paulo, Brazil

10:30am
Lambada and the social body: the body of memory and dance experience with Carlos Monroy
A workshop of the 19^th Contemporary Art Festival Sesc_Videobrasil | Southern Panoramas
Register free of charge (16 or older) at Sesc Pompeia’s Convivência area, at Galpão VB, or via email (portfolio@zebra5.com.br)

1:30pm — 7pm
Lanchonete.org — ?Mu’kunza?, with Carlos Monroy and Thiago Correia Gonçalves
Fruit juice, mucunzá (canjica) and fruit drinks (from 4pm) at cost price
Payment in cash only

3pm
The Best of Lambada (2013), by Yuri Amaral
Documentary screening at the exhibition venue

4pm — 7pm
La Lambateca DJ set, by Carlos Monroy